Key resources

How to create a Business Canvas

Created: 2022-11-20


Resources are assets that enable your company to:

  • to create and deliver Value proposition,
  • to reach its customer segments,
  • to maintain customer relationships,
  • to generate revenue.

Resources

Physical resources:

Material means, such as:

  • facilities, buildings, vehicles,
  • machines, points of sale,
  • distribution networks that give you an advantageous position over competitors.

Intellectual resources:

  • Trademarks, patents, car rights,
  • an exclusivity contract,
  • or a customer database

Human resources:

People without whom a certain aspect of business cannot be carried out.

Financial Resources:

Allows you to obtain a certain advantage and anticipate market situations,
Placing you in a more competitive position.